Tag Archives: market research

Track Conversion Rates and Meet Your Sales Goals

By Jason Berkes | Published: March 24, 2010
What is the number of leads you will need to earn the income you want this year? This may seem like a simple question, but I haven’t found a lot of folks that have the answer. When answering this question, there are two considerations.  The first is your costs.  You should make sure to have [...]
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The Importance of Doing Market Research

By Jason Berkes | Published: August 17, 2009
Market research is an essential part of any business that wants to offer products or services that are focused and well targeted. Business decisions that are based on good intelligence and good market research can minimise risk and pay dividends. By making market research part and parcel of the business process and conducting market research [...]
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The Questions Market Research Will Allow You to Answer

By Jason Berkes | Published: August 13, 2009
What can you learn by conducting effective market research? Know your customers – Market research will help you better understand your customers in a number of ways including demographic information such as their age, gender and geographic spread. The better you know your customer the easier it is to target your marketing and fine tune your [...]
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